You’ve never seen anything like this before! World-class leaders in brand, branch and website design reveal new creative concepts for real financial institutions — live on stage!
Forum 2019 Brand Identity Makeover
How do financial brands connect with today’s consumer? What are the best practices for consistently delivering a branded experience? And when should a financial institution invest in a rebranding initiative?
At the Forum 2019, one retail bank or credit union will go through a 360° rebranding process live on stage. Take a first-hand look at how brand impacts everything the consumer touches. Don’t miss this opportunity to see how financial institutions like yours can effectively transform their brand and connect with today’s consumer in meaningful ways.
What You’ll Learn:
- How a well-crafted brand strategy impacts your ROI
- Critical factors that must be considered when crafting your user experience
- How to align your brand’s strategic goals around your audience’s needs
- How to differentiate from the competition
Director of Planning + Real Estate at La Macchia Group
Senior Creative Director at La Macchia Group
Forum 2019 Branch Experience Makeover
Of all your touchpoints, the branch unequivocally provides the greatest opportunity for engagement and differentiation. Unfortunately, frequent branch users are 3x more likely to switch financial institutions. But with the right branch experience strategy, you can reverse that trend.
In this immersive, interactive session, Adrenaline will present a live makeover of a retail financial institution’s branch experience. Using on-stage role playing and augmented reality viewed through your smartphone, you’ll see multiple locations with dramatic before and after transformations.
What You’ll Learn:
- The principles of strategic branch design
- How to craft a dynamic branch experience and strategies you can apply to your own network
- How to tackle common branch issues retail banking providers face today
D. Christopher Howe
SVP/Retail Experience Design at Adrenaline
Director of Architecture & Interior Design at Adrenaline
Forum 2019 Website Experience Makeover
A modern website should blend custom design elements with easy navigation and intuitive accessibility for everyone. Unfortunately, this isn’t the experience many banks and credit unions deliver, and they are way overdue for a web overhaul.
Walk through the process as a real financial institution gets a professional online makeover from a top-notch web design firm specializing in the banking industry. Experience the excitement as new concepts are unveiled live on stage for the very first time in front of a live audience! Don’t miss this rare opportunity to spy on the website redesign process, and learn firsthand how others solve their most pressing challenges in the online channel.
What You’ll Learn:
- What today’s mobile-first world means for their brand’s online presence
- Website design trends in banking for 2019 and beyond
- Best practices for an optimal digital user experience
CEO of Uncommn
Web Designer at Uncommn
Want a makeover in 2019?
Want a new brand? New branch design? Or website? Get a free makeover, two free tickets to The Financial Brand Forum 2019, and four nights at Caesars Palace for both you and a co-worker during the conference.
Submit your financial institution for a professional makeover and if you’re selected, you’ll get tens of thousands of dollars in conceptual creative work from a world-class design firm in the banking industry for free. Two people from your team will also each get a Gold Pass for the Forum 2019, and a four-night stay at Caesars.
At the conference in April, you will be presented with new creative concepts — live on stage — as design experts reveal their creative process and walk you through the critical decisions behind their strategy.
Don’t delay! Submit your institution for a makeover today! The deadline for submissions is December 31st.